Privacy Policy

Last updated: May 2026

VLR Pilates Concept, operated by Allcovered Solutions SRL (“we”, “us”, or “our”), is committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use it, and your rights under the General Data Protection Regulation (GDPR).

1. Who We Are

Data Controller: Allcovered Solution SRL, trading as VLR Pilates Concept
Website: vlr-concept.com
Email: info@vlr-concept.com
Phone: +40 765 329 531

2. What Data We Collect

We collect personal data only when you actively provide it to us. This may include:

Contact form submissions: first name, last name, email address, phone number, subject, and message
Order information: name, billing address, delivery address, email, phone number, and payment details (processed securely through our payment provider)
Communications: any emails or messages you send us

We do not use Google Analytics or any other tracking or profiling tools. We do not collect data through cookies beyond those strictly necessary for the website to function (e.g. WooCommerce cart and session cookies).

3. How We Use Your Data

We use your personal data for the following purposes:

To respond to your enquiries submitted through our contact form
To process and fulfil your orders
To send you transactional emails related to your order (order confirmation, shipping updates)
To comply with our legal obligations

We do not use your data for marketing purposes without your explicit consent, and we do not sell your data to third parties.

4. Legal Basis for Processing

We process your data based on the following legal grounds:

Contract performance: to process and deliver your order
Legitimate interests: to respond to enquiries and provide customer support
Legal obligation: to comply with applicable laws and regulations

5. Who We Share Your Data With

We may share your data with trusted third parties strictly for the purpose of delivering our services:

WP Mail SMTP / email provider: to send transactional emails
Payment processor: to handle payments securely (we do not store full card details)
Shipping partners: to deliver your order

All third parties are required to process your data in accordance with applicable data protection laws.

6. How Long We Keep Your Data

We retain your personal data only for as long as necessary:

Contact form enquiries: up to 2 years
Order records: up to 10 years, as required by Romanian fiscal law

7. Your Rights

Under GDPR, you have the following rights:

Right of access: request a copy of the data we hold about you
Right to rectification: request correction of inaccurate data
Right to erasure: request deletion of your data, where legally permitted
Right to restriction: request that we limit the processing of your data
Right to data portability: receive your data in a structured, machine-readable format
Right to object: object to processing based on legitimate interests

To exercise any of these rights, please contact us at info@vlr-concept.com. We will respond within 30 days.

You also have the right to lodge a complaint with the Romanian data protection authority: ANSPDCP (www.dataprotection.ro).

8. Cookies

Our website uses only functional cookies necessary for the site to operate correctly, such as session cookies used by WooCommerce to maintain your shopping cart. These cookies do not track you across websites and do not require your consent under GDPR. No marketing or analytics cookies are used.

9. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. Our website uses HTTPS encryption for all data transmissions.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

11. Contact

If you have any questions about this Privacy Policy or how we handle your data, please contact us:
Allcovered Solutions SRL (VLR Pilates Concept)
Email: info@vlr-concept.com
Phone: +40 765 329 531